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    From farms and gardens to families and finances, our expert resources empower Georgians with trustworthy, practical science.

    Gardening
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    Food and food safety
    Ants, termites and other pests
    Pollinators
    Livestock
    Emergency preparedness
    Home safety and maintenance
    Health, family and finances
    Nutrition
    Water quality
    Lawn maintenance and landscaping
    Turfgrass
    View all topics

    What is an Expert Resource?


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  1. Home
  2. Jessica Holt

Jessica Holt


Associate Professor

Agricultural Leadership, Education & Communication

Jessica Holt
Jessica Holt
Areas of expertiseEducationAwards and honorsScholarly works

Areas of expertise

Communication and Media StudiesCurriculum and PedagogyApplied EconomicsBusiness and ManagementSociologyJournalism and Professional Writing

Education

Doctor of Philosophy, Agricultural Communication/Journalism

University of Florida, FL, United States (2014)

Master of Science, Agricultural Communication/Journalism

Oklahoma State University, OK, United States (2010)

Bachelor of Science, Agricultural Communication/Journalism

University of Florida, FL, United States (2007)

Awards and Honors

  • Outstanding Research Paper (2020)
  • NACTA Educator Award (2020)
  • UGA Service Learning Fellow (2018)

Scholarly Works

  • Interactive Infographics’ Effect on Elaboration in Agricultural Communication
    Burnett E, Holt J, Borron A, Wojdynski B
  • Understanding Consumer Intent to Buy Local Food: Adding Consumer Past Experience and Moral Obligation Toward Buying Local Blueberries in Florida Within the Theory of Planned Behavior, Journal of Applied Communications.
    Holt J, Rumble JN, Telg R, Lamm A
  • Communication Channel Preferences: A Descriptive Audience Segmentation Evaluation, Journal of Applied Communications.
    Lamm KW, Borron A, Holt J, Lamm AJ
  • The Message or the Channel: An Experimental Design of Consumers’ Perceptions of a Local Food Message and the Media Channels Used to Deliver the Information, Journal of Applied Communications.
    Holt J, Rumble JN, Telg R, Lamm A
  • Animating science communication: Measuring U.S. consumers’ recall about genetic modification with animated infographics, Journal of Applied Communications.
    Holt J, Lamm AJ, Gibson K, Lamm K, Ellis JD … 1 more

View full list of scholarly works

Contact

jaholt@uga.edu 706-542-3521

Stories

  • Agricultural Leadership, Education and Communication
    March 7, 2024

    Consumer interest in sustainability should influence how retailers market local food

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  • Feb. 9, 2022

    UGA study finds that age plays a major role in flower purchases

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