Agribusiness
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B 1580
Poinsettia Production
Poinsettia is an important ornamental crop and holiday flower. This publication provides in-depth information on poinsettia production and helps growers with plant production planning and management. It also covers poinsettia history, economics, and details the management of growing media, irrigation, and pests.
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There are many ways to define what it means to be sustainable. There is increased demand for agricultural production transparency to ensure that food and fiber products are being produced sustainably. To this end, Field to Market: Alliance for Sustainable Agriculture has developed the Fieldprint Calculator through the Fieldprint Platform to help farmers of major commodity crops measure their on-farm sustainability by entering in their yearly management practices. This Extension publication defines sustainability, describes the use of the Fieldprint Calculator, and explains how growers can use this program to measure sustainable progress made on their farms. This publication was produced in collaboration with the University of Tennessee and Field to Market.
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In Georgia, there are many small-scale producers that largely use ecological production practices, such as Certified Organic, and sell in farmers markets or other direct marketing channels. As these direct markets begin to saturate, these producers may need to forge a path beyond direct markets to wholesale or institutional markets that want sustainable products. Food hubs may offer a path for these small farms to scale up. There are three overlapping forms of food hubs in Georgia. Each has different markets and thus different requirements for the producers who sell to them. This publication discusses the types of food hubs in Georgia and gives producers guidelines on which form of food hub may work best for them.
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AP 130-3-14
Direct-to-Consumer Sales
1. We expect a growing importance of direct-to-consumer (DTC or D2C) sales in Georgia’s agricultural economy. The share of farms involved in DTC sales over time will remain steady, and there will be an increase in DTC sales as a share of total farm sales.
2. The dominance of large-scale operations will drive sales value.
3. Farmers markets will gain traction, either in-person or online, supported by nonprofit organizations or Extension services.
4. Consumer-supported agriculture (CSA) operations have faced some challenges in Georgia, including declining sales and fewer returning customers.
5. Online sales via platforms like Barn2Door are getting popular among farmers and shoppers surfing on convenience.
6. State branding remains key in increasing awareness and visibility of Georgia Grown agricultural and food products.|
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Vinca is a specialty ornamental crop with very distinct requirements. This bulletin will address those requirements and cover a typical production schedule and crop budget.
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