Agricultural Economics Resources
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AP 130-4-15
2026 Georgia Agritourism Outlook
In 2026 and beyond, agritourism represents a growing opportunity for Georgia’s agricultural sector, combining farm operations with tourism experiences to diversify income streams and strengthen rural economies. Operators are optimistic about the future, with 75% expecting increased visitation and profitability over the next 5 years. Visitors prioritize facility cleanliness, safety, restrooms, and knowledgeable and friendly staff when deciding to participate in agritourism activities.
For agritourism operators, the primary barriers limiting growth are access to financial capital, regulatory uncertainty, and inadequate infrastructure. UGA Extension can enhance Georgia’s agritourism sector by supporting operators in financial planning, marketing, technical training, liability protection, and navigating relevant policies. The 2026 FIFA World Cup in Atlanta presents a strategic opportunity to showcase Georgia’s agricultural heritage to national and global audiences by collaborating with destination marketing organizations, universities, UGA Extension, and local communities to create memorable visitor experiences that will provide significant growth opportunities for the Georgia agritourism sector.
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The main takeaways for direct-to-consumer sales in Georgia include: Freshness, safety, and sustainability are the most powerful perceived advantages of locally grown products; younger buyers respond strongly to environmental and ethical messaging, while older buyers remain focused on more functional attributes, such as freshness and reliability; marketing messages should emphasize freshness, sustainability, local economic impact, and community connection to leverage positive perceptions of farmers markets; demographics such as age and income influence the frequency of purchase and willingness to pay for local food products at farmers markets; and the major trends influencing buyers in 2026 are expected to be hyperlocal and regenerative sourcing, smart labeling or multi-labeling, highlighting the functional benefits of fresh produce, digital engagement using personalized marketing and artificial intelligence, engaging younger generations, and waste-reduction education.
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AP 130-3-05
2025 Georgia Beef Cattle Forecast
1. The 2025 outlook for the beef cattle sector is positive with low supplies meeting high demand to create elevated prices.
2. In the near term, the higher risk appears to be beef demand—because of likely high beef prices and ample animal protein competition in the year ahead.
3. Herd rebuilding indicators should be watched carefully as the cattle cycle may be approaching its next low in 2025.|
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AP 130-3-06
2025 Georgia Dairy Forecast
1. The Georgia dairy forecast for 2025 is steady to positive.
2. Key uncertainties come from the balance of supply and demand and potential federal order reform.
3. Highly pathogenic avian influenza (HPAI) and export risks may also play a role in the year ahead.|
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AP 130-3-07
2025 Cotton Outlook and Market Situation
1. Cotton prices are anticipated to stay low in 2025, driven by sluggish global economic growth, declining consumer demand, and rising trade uncertainty.
2. U.S. cotton acreage and production are likely to remain at current low levels in 2025 because of relatively weaker price expectations compared to competing crops.
3. Cotton production in 2025 is expected to face limited opportunities for profitability recovery, constrained by high input costs and low prices.|
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AP 130-3-08
Peanut Situation and 2025 Outlook
1. Peanut-planted acres in the United States and Georgia are expected to remain steady at current levels in 2025.
2. Forward contract prices in Georgia are projected to decline, with an estimated seasonal price range of $475–$525 per ton.
3. Peanut profitability is anticipated to remain a significant challenge for producers in 2025.|
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AP 130-3-09
2025 Corn, Soybean, and Wheat Outlook
1. Tight margins are expected to continue in 2025 for corn, soybeans, and wheat with commodity prices likely near or below the breakeven cost of production.
2. Bountiful grain and oilseed production, combined with a strong U.S. dollar and uncertain trade policy, leads to expectations for lower prices in 2025.
3. Expect more acres planted to corn, fewer acres planted to soybeans, and wheat plantings comparable to last year.|
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AP 130-3-10
2025 Fruits and Tree Nuts Outlook
1. Blueberries will continue to lead the Georgia fruits and tree nuts industry in 2025 and subsequent years despite the damage from Hurricane Helene, which is expected to reduce production and yields.
2. The Georgia pecan industry will take several years to recover from the effects of Hurricane Helene, and this natural shortage will keep prices strong.
3. Overall, consumer and grower price indexes will remain strong in 2025.|
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AP 130-3-11
2025 Vegetables and Pulses Outlook
1. The total harvested area of vegetables and pulses has been declining for the past 5 years, including a 25%–30% loss of Georgia’s fall vegetable crop because of Hurricane Helene, and the downward trend is expected to continue in 2025.
2. Total imports of vegetables and pulses were $20 billion in 2023, an increase of 7% compared to 2022. This increased import trend and value is expected to continue in 2025.
3. Although vegetable per capita consumption increased by 1.7% in 2023, the increase did not surpass the 405.4 lb consumed per capita in 2020. It is expected that 2025 will be much better.|